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9 Tools for Creating Website Mockup Presentations Without Photoshop

Many web designers need to create presentations for clients, but creating mockups can be challenging, especially without paid design software like Adobe Photoshop or Figma. Fortunately, modern browsers and free web-based tools offer reliable web site mockups for designers who need a presentable preview without extra software.

9 Tools for Creating Website Mockup Presentations Without Photoshop
Diagram: doTemplate
In this article
  1. Create a presentable website mockup from the browser alone
  2. Capture tools included with browsers
  3. Browser extensions for serious designers
  4. Tech-agnostic tools for everyone
  5. When a mockup helps and when it hides
  6. Honest presentational goals
  7. Browser-driven presentations
  8. Conclusion

Create a presentable website mockup from the browser alone

A smooth website mockup presentation is possible using native and browser-based tools, all without requesting any sensitive browser permissions or installing expensive design software. Simply use the browser's built-in capture tools to capture the whole webpage at once, from the viewport to the device frame around the capture for an image or PDF. The output is a clean screenshot of the entire site or of a specified region, cropped to the browser view at the time of the screenshot. These tools save the designer the work of a manual page stitch using separate capture outputs.

Capture tools included with browsers

Modern web browsers like Google Chrome, Mozilla Firefox, and Apple Safari offer built-in tools to quickly capture website designs for a clean review. The basic browser-only workflow:

  1. This opens the current page in a Full Page Screen mode. 2. Review the capture in the Full Page Screen layout. Navigate up and down to ensure the full page is visible. 3. Crop or edit as needed (options for most browsers). A full page mode will typically stitch the image together for you. Some browsers may offer even intelligently detects the page layout and automatically determines where the top and bottom of the page are.
  1. Click “Save” or an “Export to Image” option to save the Full Page Screenshot as the desired file type (PDF, PNG, JPG)—automatic file naming often aids in keeping Full Page Screen captures organized.

The browser's Full Page mode is the simplest way to get a mockup of how a web design appears at the time of capture, the entire current state of a live build. Unlike a manually reproduced mockup, Full Page Screen captures create a pixel-perfect recording of what is visible in the current browser view, saving the designer the extensive effort of duplicating the entire website interior using a graphic design program.

Browser extensions for serious designers

Full Page Screen modes are a big step forward, but for web designers who need to create many different versions or annotated presentations, a suite of browser extensions provides additional capture modes and editing tools.

Popular Chrome Web Store extensions for Full Page Screenshot captures at time of publication include:

Tech-agnostic tools for everyone

For web designers who prefer working outside of the browser, Microlink offers a free web-based screenshot generator:

These tech-agnostic Full Page Screenshot tools make it simple and hassle-free to capture extensive mockups for portfolio pages, client pitches, catalogs, and sharing easily on Instagram or other platforms

When a mockup helps and when it hides

While Full Page Screenshots can serve as powerful stand-ins for web designs, mockups in a true device frame (e.g., a smartphone frame focused on the webpage) can be misleading if not used with care. For some designers, placing a screenshot in a smartphone frame implies the work has been optimized or tested on the device. Showing a real-world interaction, though just in a scrolling clip may be all that is claimed.

Honest presentational goals

For most web designers, the goal of an update is actually to show the build state accurately, with screenshots that capture what the user sees when visiting the site. The primary goal is not to deceive or sell a vision, but to preview what has been created with fidelity - excluding any extra detail not needed to see the true creative output.

Browser-driven presentations

With web design moving away from fidelity-specific into the realm of native browser builds, the presentation of a web design could shift from Photoshop-mockup-driven to HTML-focused. Browser-based native Screenshots, Interactions, and HTML-based presentation tools could create a more accurate presentation than what a designer could in Photoshop or Figma, as it uses the same medium as the ultimate design output.

Conclusion

Full Page Screenshot tools, including browser-native options, extensions, and third-party tools can create a powerful presentation of a website design. Just like a video of an interaction in a browser seems live and accurate, a Full Page Screenshot captures how the browser displayed the webpage, running CSS and Javascript, at a given point in time. While a Full Page Screenshot does not demonstrate the effectivess of all UI/UX elements, it can prove value by duplicating the live experience. Many developers and designers prove value through an accurate representation of their process and deliverables, not through a Photoshopped facsimile. Trusted presentation tools for web designers include the Full Page Screenshot tool included with most modern browsers, extensions in Chrome like GoFullPage or Full Page Screen Capture, and third-party web tools like Microlink.